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The LifeJacket Skin Protection story started with private setback. The co-founders have been three wholesome younger males, who thought they have been indestructible. However then, a number of of their pals – all wholesome and of their thirties, like them – have been hit by most cancers. Certainly one of them was Jono, the co-founder. By this expertise they learnt that pores and skin most cancers – one of many world’s most typical cancers – is just not solely on the rise, but in addition that most individuals don’t take into consideration the necessity for year-round pores and skin safety. That’s very true of males who’re virtually twice as doubtless as girls to die of pores and skin most cancers. Emboldened, they created LifeJacket, with the only imaginative and prescient of stopping the rise in pores and skin most cancers. If solely extra individuals knew the information, the identical tragedies that struck their pals might be averted. Taking higher care isn’t nearly stopping pores and skin most cancers although. They consider year-round protected pores and skin is wholesome pores and skin and wholesome pores and skin makes you happier and extra assured. That’s why they design merchandise that give your pores and skin what it wants – all 12 months spherical – for long-term pores and skin well being.
In a current episode of the MenswearStyle Podcast we interviewed Billy Boulos, Co-Founding father of LifeJacket Skin Protection in regards to the founding story of this male focussed pores and skin safety model which goals to teach individuals on the dangerous results of solar publicity. Our host Peter Brooker and Billy talked about pores and skin most cancers, publicity to UV rays, variations between solar safety and pores and skin safety, why males are affected by pores and skin most cancers greater than girls, how the enterprise was funded, product pricing, testing and regulation, branding and model consciousness.
“We’re trying to protect people’s skin, which is something that we feel quite strongly about. We believe that needs to be done daily, whether you live in the UK or. The skin is the first line of defence when we are outside and it’s the first line of defence to the inside of your body. And in its worst scenario, skin damage equals cancer. But skin damage could just be redness. It could be soreness, itchiness, and it could be discomfort. So we’re just trying to address all of those forms of damage through a range of products. The sun is sun is beating down on all of us and it is 90% responsible for skin cancer. It’s also 80% responsible for ageing. So UV is going deep into the skin and causing damage to the proteins, and also potentially causing DNA to become damaged.”
It is a shortened transcribed edit of episode 180 of the MenswearStyle Podcast with Billy Boulos, Co-Founding father of lifejacketskin.com. You may hearken to the complete model on Apple Podcasts, Spotify, or your favorite podcast participant.